HardDrive Celebrates 10th Anniversary with Burly and HHI Partnership

Latest News » HardDrive Celebrates 10th Anniversary with Burly and HHI Partnership

Posted on April 5th, 2023

Boise, ID – HardDrive, the fastest growing nationwide delivery system of American V-Twin products, announced a partnership with Burly Brand and Hawg Halters Inc. (HHI), premium V-Twin performance brands, to distribute several new products through the HardDrive dealer network.


HardDrive is celebrating its 10th anniversary this year and will focus on expanding the portfolio by providing more products for customers to customize the look and performance of their bikes to make them uniquely their own. The partnership with Burly Brand and HHI is just the first of many partnerships for 2023.


"This year marks a milestone for HardDrive, and we couldn't be more excited to celebrate it with Burly Brand and HHI. Burly Brand is an industry leader in catering its edgy and trend-setting portfolio to younger riders and has created a strong following for decades. While HHI is known for their high-performance braking and control components in polished, chrome and anodized in the V-Twin custom parts marketplace," said Krys Brown, V-Twin product director at HardDrive.


Featured new products from Burly Brand include a Cable Kits, APE Hanger Handlebar, Slammer Shocks and Sissy Bars. HHI products include 4 and 6 Pistol Dual Caliber Kits, Clutch Perch and Cable Assemblies and Dominator™ Triple Tree Set.


"Our dealers will receive these new products via 1-to 2-day shipping," said Brown.


The open-ended partnership with Burly Brands and HHI demonstrates HardDrive's desire to continue to grow the brand and dominate the V-Twin marketplace in this milestone anniversary year.


"With the diverse product offering that these two brands bring to the HardDrive catalog, we look forward to offering our dealers an even wider selection of products. HardDrive is not slowing down. It's just getting started," said Marty Norris, director of V-Twin field sales at Western Power Sports.         

Click here to view the new product lineup in the 2023 HardDrive catalog. You can place orders on WPSOrders.com or through your sales representative.